Continuity errors

After the editing process we found some continuity errors in our final video. The biggest continuity error where we couldn't prevent was that the main character had his hair cut during the filming due to his mum making him have his hair cut because it wasn't getting too long. Because of this continuity error we decided to make the character look like he gave a hat back on a different day through a flashback.

Contribution

Throughout my blog I have colour coded each post down to the response abilities for the things we have done to contribute to our group and team work. 

The work I have done has been highlighted in green saying (KeiraPain)

For the work Jodie has done its has been highlighted in lilac (Jodie Phillips)

For the work Jess has done it has been highlighted in pink (Jess Higgs)

I have decided to do this to make it clear who has done what to contribute to the planning for our music video. I think we have all contributed fairly with the planning of the music video

Music Video (JP) (JH) (KP)

Evaluation Question 4.How did you use new media technologies in the construction and research, planning and evaluation stages? (KP)

Evaluation Question 3. What have you learned from your audience feedback? (KP)

In school we held a media showcase showing all the year 12&13 films everyone had made our the following year, we showed the films so that the response for our feedback will be non biased because the audience saw a different range of films.For our audience feedback we held a media showcase to get feedback from a range of different people. We all had a input for the making of the audience feedback, as I came up with the question to be asked, then Jess Higgs filmed the feedback and Jodie Phillips was the interviewer. The responses we had to our music video were very good. The following 3 questions were about what they thought about our video, the questions which we asked were:

1.Did you understand the concept and narrative of our music video?
The feedback from the our video shows that every single person that we interviewed understood our video. The majority of the answers from the audience feedback understood the bullying aspect from our video, which is good because that is what we were aiming for people to understand. The response from the video were very good people like the cycle shown in the video where the bully bullies it's victim then the cycle reverses and the bully is put in his situation, then eventually the cycle ends when they become friends again.I think why people liked our music video so much is because that the narrative or the story behind the music video happens in day to day reality.
2.Do you think the video raises awareness for bullying?

3. Is there any elements that you think we could improve on?
The repsonce from this question was that there wasn't really much we could improve on but there were some were some little things we could of done during the editing process by making the cuts shorter and faster to  

What I have learnt from the audience feedback is that as group we have produced a good narrative music video and everyone understood the story line well. I have also learnt from the responses that 

Evaluation Question 2. How effective is the combination of your main product and ancillary task?

Evaluation Question 1. In what way does your promotion packaged for your album (the video, digipak and magazine advert), use develop and challenge forms and conventions?

From the beginning of this year I started to research into the conventions of music videos by doing this I decided to analyse several different types of genre of music videos. I looked at r&b, rock and also pop, by looking at the different types of genre music videos I was able to see differences and similarities in music videos through the music industries. Looking at the different types of genre music videos gave me ideas on how to produce my own music video with in a group. We all chose to look at the pop music video genre because it looked more fun and exciting than the others. But we didn't want to make the average normalized pop music video we wanted a show a message through a narrative we went against the convention of the pop genre music video by doing this. 
We decided as a group for our music video we wanted to produce a message and meaning through the video and that’s why chose ‘Roar’ by Katy Perry. In advance to this we looked at the lyrics and how it mentions ‘you held me down but I got up’ and ‘you’re going to hear me roar’ I feel that these lyrics really started the thinking process for our music video and that’s why we pick this song. We wanted our music video to be a narrative on bullying so we decided to look at the audience age for the music video, the target audience for our music video are for the age 12-16 year old as I feel bullying has a big impact on peoples life’s from theses ages. 

We wanted to look at realism on bullying as bullying happens in every day to day life so some people could relate to the things which were being shown through our music video. For more research into a narrative music video we had to come up with a strong story line, we had to make sure it made sense and that it could flow in time with the music.

We looked at the lyrics while filming and how our filming through the shots fitted in time with the music, this then conformed to Andrew Goodwin’s theory because the lyrics are then observed through the video. The narrative of our music video also conforms to the ‘Hypodermic Syringe’ theory as the video is trying to produce a message on the realism of bullying which happens every day in schools all around the world.

In our video it does some show some conventions of the pop genre of music videos because our film has fast cut edits to build up the main part of the video, fast cut edits are usually used in this way. In our music video we have also conform to the convention of pop genre music video by the lyrics being in time with image in the video.In our group we tried as hard as we could to make sure the lyrics were in time with the video and i think this was really effective because it worked well as you can below is gifs showing part of our music video.

This is a gif taken from our film where the lyrics for this shot were 'You held me down but I got up'this shows

Media Showcase

In school we have held a media showcase showing all the films for year 12&13 that we have made. I have produced a poster using clips from our film to advertise it around the school for people to come and watch. I also bought popcorn, lemonade and squash and set up a stall in the school selling these products.

Below is the poster I have created using photoshop to advertise our film to be shown at the media showscase that was held in school. I have taken screen shots from our film and put them on the poster so that the audience had an idea of what some of the film is going to be was going to be like.

Below is the poster I have created also using photo shop to advertise the refreshments which were available.The media showcase went very successful and we sold all the food that we bought in. For the media showcase we made a bit of profit selling the refreshments to the teachers, pupils, and invited guests, the profit we have made will be going to towards buying new equipment for the media department.

After the media showcase was over we interviewed some people asking them questions. The questions we asked them were.
1. Do you understand the concept and narrative of our music video?
2.Do you think the video raises awareness for bullying?
3. Is there any elements that you think we could improve on?

We decided to hold a media showcase so that everyone can see the range of different films that we had made over the following year. The year 12's had made horror/ thriller films but year 13's had made music videos based on different genres. I think the main reason that our media showcase was so sucessful because we stuck lots of posters around the school to advertise the event and the refreshments available draw people in giving the media showcase a professional movie premiere.

Final Magazines Cover

This is my final design for the CD magazine advertisement.
I have created using Photoshop. I have used these colours because I have also used these similar colours for my digipak to link them together. On the the CD magazine advertisement I have decided to include the website for the artist of the album belongs to. I havealso included the wesbite on my advert because I have looked at existing CD magazine advertisement have done so too. I have decided to put 'Download on itunes' on my Cd magazine advertisement because on the existing CD advertisements have done the same and I have gone with the convention of doing so. I have used bright colours for my titles because that is what I was aiming to do and because it is the completely the opposite of the music video we have created. The triangle on my CD magazine advertisement is on the advertisement this represents the name of the album which is called 'Prism' this is a code for the album because the name and the picture link together.

Making of the Magazine

These were the first initial ideas for my magazine advertisement using photoshop. I wanted my magazine advert to be colourful.
For my first original plan for the making on my magazine advertisement I had chosen to do a colourful rainbow which would reflect to the colours from Katy Perry's album Prism.
Once I had started messing around with photo shop I decided I didn't like the idea so I decided to change it to a normal plane but sophisticated idea of having a simple background and border but having colour writing on the advert. Below were my first designs of my magazine advertisement I thought that these weren't the best start so I decided to scrap that idea.I had chosen a different photo for my advertisement more than once due to the fact that I wanted it to look sophisticated but effective.

Above are my first initial ideas for my CD advertisement which I decided to scrap because I though they didn't look professional 

After decided to scrap the ones above I then went onto making making a brand new one with a totally different idea but still including colour somewhere.

Firstly I then placed a photo onto the Photoshop after deciding which one I wanted. I place the picture into place leaving a little border around the photo for me to fill in later using the same black border as I used for my digipak. I believe that this idea was a better idea already because it is simple but effective at the same time.

I then went onto place black borders around my digipak to give it a bit of depth and to make it stand out more. Adding the borders it has already made a big impact to the whole CD advertisement with bold borders. The black border also the reflects the black clothing Jodie is wearing on my magazine advertisement, it compromises and makes it better as it stands out more.

I then placed the triangle which is featured on my digipak on my magazine advertisement, I decided to crop the white background that the triangle was based around and place it on the right hand side corner because it was space for it.

The triangle is the logo for the album from my digipak so I have made it much bigger on here showing it's importance to the whole advertisement. I then place the digipak into the middle of the triangle straightening it up to make sure it was straight. Showing the contrast of the black and white album to the slightly colour advertisement.

For the next stage for my digipak I moved onto the lettering where my first initial ideas was just to use a single colour the lettering for Katy Perry, but I changed my mind and decided to do a different colour for each individual letter to connote to the colours on the triangle.

Best ideas for magazine

After I had made my magazine I decided to put some effects on it to give it a better look. I think some of these of effects look really good and convey to the pop genre due to it having the bright colourful theme which is eye catching.

I edited these magazine advertisements using photo shop and converging two pictures together then fading the effects over the top. I think I am going to use the first one to use for my final advertisement for my ancillary task because I think it is successful.

Ideas for CD magazine advertisement

For my CD magazine advertisement I am going to use the same photos I had taken for my Digipak.
For my ideas for my CD magazine advertisement I have decided to look at front of magazines. I have decided to look at BillBoard magazine because they are simple and sophisticated at the same time and that it was I am planning on creating something very similar because it has influenced my ideas more by looking at these.

These magazines are simple because the picture of the artist is placed on the front of the middle of the magazine being them the main focus of the advert.
I am planning on creating this by place picture of Jodie who I have taken photos off to put on the front of my magazine Cd advertisement putting the main focus on her to sell the advertisement.

For my title ideas I have already looked at title in the next post but I have found something which I make my magazine look like for the conventions of advertise.I have decided to look at this magazine due to having a colourful lettering title. The title of the magazine is in colour and that has given me to use a colourful title on my own CD magazine advertisement.

Magazine title ideas.

 I have looked at websites such as dafont.com and fontspace.com to give me ideas of fonts for my CD magazine advertisement. I have looked at range of different fonts and different colour fonts. I have type the word 'Katy Perry' because it will give an idea of what fonts I want on the top of my magazine, I have looked a range of fonts in different colours due to the fact that I want my magazine advertisement to be similar and colourful as my digipak

I have looked at different lettering that I will use for my magazine. I have looked at different coloured ones because of the conventions of the pop genre is cheerful and bright colours are cheerful. I have also decided to do this because I am doing to opposite to my music video because at the end everything is resolved due to the colourful outlook I am planning on creating for my magazine advertisement.

I will plan on using colourful lettering for my magazine advertisement, I will either plan on using one colour for the titles or the lettering of the titles being a different colour for each letter.

Ideas for Cd magazine advertisement

For to give me ideas for my cd advertisement I have looked at magazine front covers because of the poses used on them, I have mainly looked at Katy Perry because that is what our ancillary tasks are based around. I have decided to look at these because of the sophisticated look about them which I am going to achieve for my own Cd advertisement.

I have looked at the magazine Billboard featuring a picture of Katy Perry on the front cover. The simple outlook used for this front cover is effective but ties in with the contrasting bright colours inside the lettering of the Billboard title and the colours of Katy Perry's eye shadow.The pale pink background to the magazine juxtaposes with the pale pink dress or top Katy Perry and also it contrasts with her pink lipstick. Even though I have already taken photos for my magazine advertisement I am going to look at the layout to give me influential ideas for it.

Online Cd Adverts (KP

You can get music in different ways I have researched in music Cd advertisements online. These adverts can appear on the beginning of the YouTube video or it can also pop up during the YouTube video. These cd advertisements can appear on social networking sites such as twitter and Facebook. On twitter these adverts can be promoted by the artists and appear on everyone's twitters even if they don't follow the artist. On Facebook these Cd advertisements will appear on the right hand side of the page. 

The colour of the writing of the adverts juxtaposes with the background and the picture which is featured on the advert.The design of the online adverts are eye catching which would make more people click on the advert more.

All these digital online CD advertisements promoting their new album all use very simple lettering in their advertisement. I am going to use similar simple writing in mine because I it will be to the convergence on Cd advertising  because it makes them quite effective and the CD advertisement looks more sophisticated. I have also noticed that on all the online digital CD advertisement list the whole song titles on the advert but If I was going to do the same I would also use the same simple titles for my own. On all the adverts they also advertise other websites such as iTunes, Play.com, Amazon and HMV this will not only help them out with their album but for the other websites which they have on their advertisements.This cross convergence I will plan on using on my CD magazine advertisement.
If I were to distribute my CD advertisement I would also create one these for more the marketing aspect of advertisement. I would do this because of the high percent of people who use social networking sites and will be more likely to see the advert and they will hopefully click on it if it appeals to them. Another reason if I were to distribute my product it would be for the audience, because lots of younger people use social networking sites and I would be in an advantage due to target audience I would be selling my advert too would be able to see it.

Existing Cd Magazine Adverts (KP)

I have looked at existing Cd magazine advertisements to give me inspiration for my own Cd magazine advertisement.

I have picked this CD magazine advertisement because of the different colours used on it. You can tell that this is 
Madonna because there is a big face of her on the front.What I really like about is the small different faces of Madonna you can see inside the big face of Madonna and also that the advert is very colour coordinated. I feel that the whole magazine advert fits together really well to make a bold statement to advertise her Cd. The lettering used on the advertisement is very sophisticated and simple but still makes a big statement to stand out the buyers view.


I have chosen to look at this magazine CD advertisement for Jessie J's album 'Who You Are'. The colours used on this magazine advertisement are very dull and boring. The backgrounds white and black and the lettering is gold and I think that's why the lettering stands out the most behind the complementary colours. What also stands out is the pattern on Jessie J's lips which is colour coordinated with the lettering.

I have looked at the magazine cd advertisement for Kings of Leon's album 'Only By Night'. I like the way this CD magazine advertisement has been set up using a picture of the faces of the band members combined with a picture of an owl which is representing the name of the album by have an owl on the advertisement. It converging the name of the album title which is 'Only By Night' referring to the owl because owls only come out at night time.

This is a CD magazine advertisement for  Florence and the machine for their album 'Lungs'. This CD magazine advertisement shows a picture of her on the front with seeing her lungs out laying on a bed of flowers and the top that she is wearing looks like muscle tissue. The whole lungs picture fits in with the album title which is called 'Lungs' The plane background gives it an outline making your main focus on the picture of the front of it.

This CD magazine advertisement is Marina & the diamonds promoting her new album 'The Family Jewels'. The whole layout of the advert is connected with the song featured on the advert because on the front of it is a picture of her lying down looking a bit tipsy suggesting the album track in the right hand corner is shampain making relations with alcohol but spelling the word wrong. The album is called 'The family Jewels' which fits in with her name being 'Marina& the Diamond' setting it to a jewel theme. But also think the meaning behind the title of her album is also to do with her family that family is special to her and precious as jewels. The background I feel doesn't have any connection with the album.
This is a CD magazine 
advertisement for the Killers album 'Day&Age'. The mosaic effect on the magazine advertisement is really effective because it catches the viewers eye because it is different and stands out the way it has been put together. The colours used are harmonious and colour coordinated thats what makes the advertisement really effective. The white bold and plane lettering used for the 'Killers' name stands out from the mosaic background. The whole CD advertisement is the front of the whole album


What I have noticed by researching and analyzing these CD magazine advertisements that you don't always have to put the CD on the advertisement just the picture of something to do with artist or something to do with album of something totally different as long as it's creative and effective to the buyers eye.
I will use the conventions of CD magazine advertisements after looking existing ones so that I can use the conventions in my own creation.

What is Cd Advertisement?

A CD advertisement is advert where you would find in a any magazine for the artist or band to promote their new album. CD advertisements don't really have a target audience it is for everyone because you would find adverts to advertisement their CD in any magazine. You would mainly find CD advertisements mainly in music based magazines such as Kerrang Magazine,Billboard magazine, NME magazine,Vibe magazine and Q magazine.

Kerrang magazine promotes the rock genre music as it is a rock genre based magazine. Kerrang magazines have cd advertisements and album reviews. These magazines also give out free posters with rock bands on them to promote the bands albums.


Vibe magazine promotes the rap genre music as the magazine is a rap genre based magazine likes the likes of Nicki Minaj who is featured on the front cover, who is a very successful female rap artist. This magazine promotes the new albums of Rappers both female and male artists. The album also shows album reviews and latest releases of the Rap genre and in the magazine it also features a section on new music videos being released.

NME magazine promotes the indie rock genre music due to the fact of Two Door Cinema Club being feature on the front cover. This magazine also promotes on the front of it exclusive tracks from the band the magazine. In NME magazines it advertises a lot of things about this type of genre and you could win things when you buy it.


This magazine is Q magazine which promotes the R&B genre music. This magazine shows the representation of the R&B genre through showing album reviews and upcoming new release of CD and music videos and when the songs will be available on iTunes and many other music selling website. Cross convergence through the magazine and the iTunes will benefit both parties.

This magazine is a BillBoard magazine which promotes the pop genre and many more other genres this magazine would come in use I where going to advertise my own digipak in this magazine because Katy Perry is on the front and to advertise her album would be perfect for me because of this. This magazine would be great for myself I were to advertise my digipak and to have my own CD advertisement in it due to the chart music being based around this magazine which benefit me also because people are more likely to buy things which are advertised alongside the chart music.

I have decided to look at the different type of genre magazines for further information for the distribution for my own CD magazine advertisement I am going to create.I feel if I were to actually distribute my own digipak and magazine advertisement in on of these magazines it would be 'Billboard' due to the popular demand of pop chart music these days.

Finished Digipak

Here is the finished product of my digipak.

Here is the finished product of the is front of my digipak.

Here is the finished product of the the inside of my digipak.

Here is a gif I have made using gifmaker.com to show the process of the making of my digipak.

I have used Adobe Photoshop on Apple mac to create my digipak, during the process in the making of my digipak I under come some difficulties using Photoshop as I had never used Photoshop before. After playing around with Photoshop I feel that I have achieved a good outcome for my digipak considering I didn't have a clue at what I was doing at the start of the making process.
What really helped me for the making my own digipak was looking at other existing digipak's and Cd's and also albums which were colourful because that is what I was aiming for my digipak to look like and I think that is what I have achieved.